The trucker hat has gone from farm-supply freebie to fashion staple and back again more than once. Here's the short story of how a giveaway cap became one of the most-worn styles around.
The 1960s-70s: the original 'gimme cap'
Feed, seed, and trucking companies handed out foam-front, mesh-back caps as free advertising across rural America. Cheap, breathable, and adjustable, they were built for long days outdoors.
The 2000s: pop-culture explosion
The trucker hat jumped from farms to festivals and became a full-blown trend, worn by celebrities and everyone who wanted in.
Today: elevated and everywhere
Modern truckers keep the breathable, adjustable roots but add better materials, embroidery, patches, and design. The vibe is nostalgic but the quality is new.
Wear a piece of that history - explore the Trucker Hats collection and the retro-textured Corduroy Caps.